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Boost or Bust? How Online Reviews Affect Business

by Roy Pattillo | Nov 30, 2017 | Digital Marketing Blog, Reputation Management

Reading online reviews is the first thing a customer does before they purchase a product. If your product does not stand up to the top ratings the sale is lost. Business owners need to know the impact of the virtual world regardless of the level of sales or service...

Comparing Your Business to Competitors for Local Search Optimization

by Roy Pattillo | Nov 22, 2017 | Digital Marketing Blog, Local Search Optimization

It’s rare to see local SEO content that actually provides value to its readers. In this blog, we’ll explain how you can both inform readers and improve your local SEO by comparing your business to its competitors. Consumers like to compare businesses...

Tips to Start a Social Media Marketing Campaign

by Karen Martin | Nov 16, 2017 | Digital Marketing Blog, Social Media

Most people are online. They spend their free time surfing the web and catching up with family and friends through social media sites. However, social media is not just for socializing. Businesses, both large and small, can keep their customers updated on any changes...

Responsive Website Design: Why Your Company Needs It

by Roy Pattillo | Nov 9, 2017 | Digital Marketing Blog, Web Design

The web has gone mobile. Not too long ago, most people accessed the internet via a desktop or laptop computer.  These days, they are more than likely to access it with a mobile device, such as a smartphone, a tablet or even a watch. Consider these numbers.  According...

Important Facts That You Should Know About Local Marketing

by Roy Pattillo | Nov 2, 2017 | Digital Marketing Blog

Have you ever wondered how some small businesses are able to effectively compete against large multinationals and big box stores? The marketing landscape has fundamentally transformed over the last few years. Traditional tactics like print advertising, mailers, and...

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