You’ve probably heard – or seen – that Google My Business is changing its name. More than that, Google is retconning the entire platform, redirecting larger businesses to its new service: Google Business Platform and funneling smaller businesses to directly engage...
Thanksgiving’s coming, and all everyone is talking about is food, food, food. And while locally sourced is increasingly trending on Turkey Day, it’s not the only “local” trend you should be thinking about this year. Local search optimization, or local SEO, can target...
The holidays are a critical time for sales. You already know that reminding your customer base about sales and specials is one of the best ways to reach new customers and keep in touch with your existing client base. Even if you’ve already rolled out a campaign on...