by Tom Pelon | Aug 25, 2022 | Content Marketing, Digital Marketing Blog
You write blogs to broadcast information your audience needs to hear that pertains to your business. You’re the ultimate authority on your business … until you’re not. Sometimes, to educate your audience on a crucial topic, you need to do some research. Like writing a...
by Christina Hogan | Aug 18, 2022 | Digital Marketing Blog, News, Web Design
Website accessibility is more than just a buzzword. It’s a communication of values, a smart business move, and in the U.S. it’s the law. The Americans with Disabilities Act (ADA) guarantees the right to equal access for people with disabilities, including the use of...
by Karen Martin | Aug 11, 2022 | Digital Marketing Blog, Social Media
We don’t need to tell you that social media is constantly changing. From the big platforms to trends that are here and gone in five minutes, the landscape on platforms like Facebook, Twitter, and even LinkedIn are always in flux. Add in newer platforms like TikTok and...
by Roy Pattillo | Aug 4, 2022 | Digital Marketing Blog, Pay Per Click
Pay per click can take a lot of finessing to get right. What words are you going to spend your hard-earned money or ad budget on? There’s a lot that goes into running a successful paid search campaign, and it’s becoming an increasing critical investment for...