by Karen Martin | Oct 6, 2022 | Digital Marketing Blog, Social Media
It’s all interconnected. Your online presence, SEO, reputation, paid traffic, and more interacts with each other. When one aspect of your online marketing is thriving, it can lift the rest of your online marketing factors up. Social media is no exception, especially...
by Roy Pattillo | Aug 4, 2022 | Digital Marketing Blog, Pay Per Click
Pay per click can take a lot of finessing to get right. What words are you going to spend your hard-earned money or ad budget on? There’s a lot that goes into running a successful paid search campaign, and it’s becoming an increasing critical investment for...
by Tom Pelon | Apr 21, 2022 | Digital Marketing Blog, Search Engine Optimization
SEO keywords are a fact of life. Although research can be tedious, choosing the right keywords can be the difference between being passed by and boosting your web traffic, influence, and revenue. On a good day, and with the right mindset, choosing the right keywords...
by Roy Pattillo | Feb 24, 2022 | Digital Marketing Blog, Pay Per Click
Paying to play in the digital marketing sphere is a must in 2022. Pay per click is here to stay, but it’s undergoing some changes. Gone are the days of just maximizing 1s and 0s to accomplish your goals. Now, more than ever, you need to incorporate the human element...
by Roy Pattillo | Jan 27, 2022 | Digital Marketing Blog, Local Search Optimization, Search Engine Optimization
Starting next week, Google is rolling out its highly anticipated Google Business Profile, replacing the Google My Business app that you’ve just grown used to. As we detailed a couple months ago, this is the beginning of the end for Google My Business, which will...
