by Tom Pelon | Aug 25, 2022 | Content Marketing, Digital Marketing Blog
You write blogs to broadcast information your audience needs to hear that pertains to your business. You’re the ultimate authority on your business … until you’re not. Sometimes, to educate your audience on a crucial topic, you need to do some research. Like writing a...
by Tom Pelon | Jul 14, 2022 | Content Marketing, Digital Marketing Blog
It goes without saying: content is king. Content is how you tell your story online and how you help let your audience know who you are and what your business is about. It’s the way you articulate and explain your brand directly. While the visual elements of your brand...
by Tom Pelon | Jul 7, 2022 | Content Marketing, Digital Marketing Blog, News
The long weekend is over. Are you feeling refreshed? Maybe, maybe not. It’s common sense that we all need to recharge our batteries, but do long holiday weekends really provide some self-care time? If you spent the weekend catching up on your favorite shows or curling...
by Tom Pelon | Apr 14, 2022 | Content Marketing, Digital Marketing Blog
You’ve seen AI content before. Most famously, when someone on Twitter forces a bot to watch 1,000 hours of a TV show, Presidential speeches, or movies in a certain genre and the bot automatically generates hilariously out-of-context results. Why are we bringing these...
by Tom Pelon | Jan 14, 2022 | Content Marketing, Digital Marketing Blog, E-Commerce
2022 is finally here, so new trends are emerging in the content sphere. Providing more engaging content is more important than ever, as business continues to move more and more online. You know why this is. As marketing becomes more targeted and technology is allowing...
by Tom Pelon | Dec 30, 2021 | Content Marketing, Digital Marketing Blog, Local Search Optimization, Reputation Management, Social Media
It’s that time of year again. Holiday shoppers have come and gone, presents have been exchanged, and the holly jolly is giving way to winter. For some of us, there’s a lull until the new year. For a lot of us in business though, there’s not. If you ever found yourself...
