by Roy Pattillo | May 25, 2023 | Digital Marketing Blog, Search Engine Optimization, Web Design
Are you ready for a revolution in the world of online analytics? Last year, Google Analytics announced some major changes to their platform. With its wide array of data-driven insights, automated reporting capabilities, and real-time tracking, it’s no wonder why...
by Eric La Fuente | May 4, 2023 | Digital Advertising, Digital Marketing Blog, Local Search Optimization, Pay Per Click, Search Engine Optimization
As a business leader, do you find your to-do list growing longer every day? Are you scrambling to keep up with all your essential responsibilities, while also putting out constant fires? Running a business can feel overwhelming sometimes. But it doesn’t have to. The...
by Roy Pattillo | Apr 7, 2023 | Brand Identity, Content Marketing, Digital Advertising, Digital Marketing Blog, Graphic Design, Local Search Optimization, News, Pay Per Click, Reputation Management, Search Engine Optimization, Social Media, Telecommunications, Web Design
Setting up a business is only half the battle, reaching and engaging your target audience can make all the difference. Fortunately, modern digital strategies mean ambitious companies now have unprecedented access to millions of potential customers worldwide –...
by Tom Pelon | Jan 5, 2023 | Content Marketing, Digital Marketing Blog, Search Engine Optimization
Once upon a time, about a decade ago, Google noticed that the top pages in their search engine results pages, or SERPs, weren’t very helpful. These pages consisted of unreadable copy that didn’t tell readers what they needed to know. The reason they dominated Google’s...
by Roy Pattillo | Nov 3, 2022 | Digital Marketing Blog, Search Engine Optimization, Web Design
What do you mean your website’s PDFs are counted by Google?! We can hear you asking, and maybe groaning, that there’s another SEO or web design consideration you should make on your website. Lots of businesses include PDFs on their websites. From business catalogs to...
by Roy Pattillo | Sep 8, 2022 | Digital Marketing Blog, Search Engine Optimization
The war on unhelpful content rages on at Google. The search engine giant keeps updating its algorithms to help their users find the best, most helpful information they’re looking for. Their latest update’s stated goal is to discourage SEO content, or “search-engine...
