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Review gating: How FTC guidance affects reputation management

Review gating: How FTC guidance affects reputation management

by Jane Foster | Dec 1, 2022 | Digital Marketing Blog, Reputation Management

You just received a batch of reviews in and you want to display your glowing, positive reviews online for the world to see. But there’s a catch: when you try to select the filter to only display four-star reviews or higher, it’s frozen! Is it a glitch?  Unfortunately,...
Reputation Management FAQs: Why Your SEO Depends on a Good Reputation

Reputation Management FAQs: Why Your SEO Depends on a Good Reputation

by Jane Foster | Sep 22, 2022 | Digital Marketing Blog, Reputation Management

Google is changing its algorithm once again. You may have noticed that when you search for a company on Google, you see companies with four to five-star reviews at the top or on the first page. If a page has fewer reviews, bad reviews, or no reviews, it’s placed lower...
Reputation management for companies: Should you Google your business?

Reputation management for companies: Should you Google your business?

by Jane Foster | Jun 30, 2022 | Digital Marketing Blog, Reputation Management

The short answer: yes. You should Google your business regularly and see what comes up. Even if you invested in reputation management services, companies like yours need to check on their online reputation to see how it’s affecting their business in real life. Don’t...
Want to boost your reach? Solicit more reviews!

Want to boost your reach? Solicit more reviews!

by Jane Foster | May 26, 2022 | Digital Marketing Blog, Reputation Management

When you type in “business near me” looking for products or services, do you pay attention to the reviews? Although individuals have their own parameters when they pick a service place, surveys show that if your business has less than a four-star average rating,...
Assess Your Reputation

Assess Your Reputation

by Jane Foster | Mar 3, 2022 | Digital Marketing Blog, Reputation Management

The other day, we asked for a five-star review and we got an amazing recommendation from one of our customers! You read that right: all we had to do was ask, and that five-star review bolstered our rating on Google, and it let prospective customers know that we’re...
New Year’s Resolutions for Your Business

New Year’s Resolutions for Your Business

by Tom Pelon | Dec 30, 2021 | Content Marketing, Digital Marketing Blog, Local Search Optimization, Reputation Management, Social Media

It’s that time of year again. Holiday shoppers have come and gone, presents have been exchanged, and the holly jolly is giving way to winter. For some of us, there’s a lull until the new year. For a lot of us in business though, there’s not. If you ever found yourself...
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