by Tom Pelon | Nov 17, 2022 | Brand Identity, Content Marketing, Digital Advertising, Digital Marketing Blog, News
Did your accountant call and say you need to spend more of your budget by the end of the fiscal year? Or do you have a “use it or lose it” budget that you need to spend before we ring in 2023? If this describes you, this week’s blog talks about how to decide what to...
by Roy Pattillo | Nov 10, 2022 | Digital Marketing Blog, News, Pay Per Click
2023 is fast approaching. That means new digital marketing trends are already coming down the pipe for 2023. Pay per click (PPC), for instance, is here to stay but the way it’s working is constantly changing. With changes to cookies in the works, plus changes in how...
by Tom Pelon | Oct 20, 2022 | Digital Marketing Blog, News
You’ve seen the stock market go up and down more times than a roller coaster this year. You’ve also heard rumblings from major banks, CEOs, and economists. This is not a drill: we could be entering a recession by the end of this year. So … what are you going to do? If...
by Christina Hogan | Aug 18, 2022 | Digital Marketing Blog, News, Web Design
Website accessibility is more than just a buzzword. It’s a communication of values, a smart business move, and in the U.S. it’s the law. The Americans with Disabilities Act (ADA) guarantees the right to equal access for people with disabilities, including the use of...
by Tom Pelon | Jul 7, 2022 | Content Marketing, Digital Marketing Blog, News
The long weekend is over. Are you feeling refreshed? Maybe, maybe not. It’s common sense that we all need to recharge our batteries, but do long holiday weekends really provide some self-care time? If you spent the weekend catching up on your favorite shows or curling...
by Jane Foster | Apr 28, 2022 | Digital Marketing Blog, Local Search Optimization, News
If you have local search and local listings, you already know about how you can manage them via your Google Business Platform. Google’s new way for business owners to manage their Google listings, as we covered in a previous blog, now also impacts your rankings on...
