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Spending your fourth-quarter budget? Here are a few ideas:

Spending your fourth-quarter budget? Here are a few ideas:

by Tom Pelon | Nov 17, 2022 | Brand Identity, Content Marketing, Digital Advertising, Digital Marketing Blog, News

Did your accountant call and say you need to spend more of your budget by the end of the fiscal year? Or do you have a “use it or lose it” budget that you need to spend before we ring in 2023?  If this describes you, this week’s blog talks about how to decide what to...
Pay Per Click in 2023: Watch These Trends

Pay Per Click in 2023: Watch These Trends

by Roy Pattillo | Nov 10, 2022 | Digital Marketing Blog, News, Pay Per Click

2023 is fast approaching. That means new digital marketing trends are already coming down the pipe for 2023. Pay per click (PPC), for instance, is here to stay but the way it’s working is constantly changing. With changes to cookies in the works, plus changes in how...
Implement THESE Small Business Marketing Ideas Before a Recession Hits

Implement THESE Small Business Marketing Ideas Before a Recession Hits

by Tom Pelon | Oct 20, 2022 | Digital Marketing Blog, News

You’ve seen the stock market go up and down more times than a roller coaster this year. You’ve also heard rumblings from major banks, CEOs, and economists. This is not a drill: we could be entering a recession by the end of this year. So … what are you going to do? If...
Make Your Website More Accessible to People with Disabilities and Protect Your Business

Make Your Website More Accessible to People with Disabilities and Protect Your Business

by Christina Hogan | Aug 18, 2022 | Digital Marketing Blog, News, Web Design

Website accessibility is more than just a buzzword. It’s a communication of values, a smart business move, and in the U.S. it’s the law. The Americans with Disabilities Act (ADA) guarantees the right to equal access for people with disabilities, including the use of...
Get back in the swing of things after vacation

Get back in the swing of things after vacation

by Tom Pelon | Jul 7, 2022 | Content Marketing, Digital Marketing Blog, News

The long weekend is over. Are you feeling refreshed? Maybe, maybe not. It’s common sense that we all need to recharge our batteries, but do long holiday weekends really provide some self-care time? If you spent the weekend catching up on your favorite shows or curling...
A New Scam in Town: They’re Coming for Your Local Listings

A New Scam in Town: They’re Coming for Your Local Listings

by Jane Foster | Apr 28, 2022 | Digital Marketing Blog, Local Search Optimization, News

If you have local search and local listings, you already know about how you can manage them via your Google Business Platform. Google’s new way for business owners to manage their Google listings, as we covered in a previous blog, now also impacts your rankings on...
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