by Tom Pelon | Jul 31, 2025 | Web Design, Brand Identity, Digital Advertising, Digital Marketing Blog, Reputation Management
Your domain name is more than just a web address – it’s an important asset owned by your business. But what happens when someone steals that asset right out from under you? Domain hijacking might sound like something from a cybercrime thriller, but it’s a...
by Jane Foster | Jul 24, 2025 | Local Search Optimization, Digital Advertising, Digital Marketing Blog
When people search for a product or service within their area, they often turn to Google first. And what stands out most in local search results? A well-made Google Business Profile. Whether you’re running a small coffee shop or a chain of supply stores,...
by Roy Pattillo | Jan 23, 2025 | Search Engine Optimization, Digital Advertising, Digital Marketing Blog
It’s not too shocking to say the digital marketing landscape changes every year – heck, we recently presented an overview into some of those changes – but 2025 is bringing one of the most significant shifts we’ve seen in a while. We often discuss the importance of...
by Tom Pelon | Jan 2, 2025 | Content Marketing, Digital Advertising, Digital Marketing Blog, E-Commerce, Search Engine Optimization
Every new year brings change, especially in digital marketing. New, cutting-edge ways to connect with customers are emerging as 2025 promises all kinds of innovations. With that in mind, we’re spotlighting 5 trends with the potential to redefine modern marketing in...
by Tom Pelon | Jun 20, 2024 | Brand Identity, Digital Advertising, Digital Marketing Blog, E-Commerce, Search Engine Optimization, Social Media
Starbucks. Airbnb. IKEA. They didn’t become major brands thanks to luck. Though there are many different roads to success, there’s one thing these (and other wildly successful) companies have in common – strong brand identity. If you’re aiming to stand out from the...
by Tom Pelon | Jan 25, 2024 | Digital Marketing Blog, Brand Identity, Digital Advertising
As the snow falls outside, a familiar feeling begins to take hold. The new year has arrived. It’s a time to reflect on the past. To look forward to the future. A chance to start fresh. And, for local businesses, it’s the perfect opportunity to take stock....
