Digital Marketing Blog
How to Choose the Best Email Marketing Software for Your Business
While some may believe that email marketing is becoming a thing of the past, it is still very much a critical part of any successful marketing strategy. Social media is indeed a great way to expand your reach and experiment with new marketing tactics. However, once...
Grow Your Business Using Targeted Landing Pages
Targeted landing pages play a vital role in any content marketing strategy. These pages are designed for very specific buyer personas which, when done correctly, can boost organic traffic and increase conversions from your paid traffic. Targeted landing pages zoom in...
How to Make Your On-Hold Messaging More Festive
‘Tis the season for holiday prep, and your on-hold messaging should not be excluded from the festivities. Tailoring your messages on-hold to the season is the perfect way to boost sales and attract new customers as they get into the holiday spirit. Consumers love to...
3 Reasons why Your Email Marketing is Failing
Email marketing is still highly relevant today. And as a matter of fact, your email list is one of the most valuable aspects of your marketing strategy. If your current campaigns are not yielding the results you would like, this is not because email marketing doesn’t...
5 Tips to Increase Holiday Sales and Boost Customer Engagement
The holiday season presents a massive opportunity to boost sales and reach new customers as consumers across the nation prepare for gift-giving and seasonal special offers. With effective marketing and the proper strategy, you can take your business to new heights...
Tips to Improve Remote Customer Service
If you want to continue to grow your business and remain competitive in your industry, you must learn to scale your customer support. One way to grow and scale your customer support is by improving your remote customer service. The good news is, this doesn’t have to...
How to Impress Callers with Your Message on Hold
One of the most important things you can do when customers and prospects call your line is to keep them engaged. This is your opportunity to increase customer retention, boost sales, and make a great first impression. The best way to impress your callers is with an...
How to Spend Less Time Generating More Leads
One of the most important aspects of running a successful business is the ability to generate high-quality leads. However, this can easily become a time-consuming task if you are not using the proper tools. The good news is, there are a few simple steps you can take...
Does Social Media Really Impact SEO?
Social media’s impact on SEO has been a long-standing debate in the digital marketing industry. While several studies have shown that social media does not directly impact your search engine ranking, it does indeed have an indirect influence on your rank. Here are...
Good Marketing Copy is Critical to Your Business and Here’s Why
Regardless of the type of business or website you have, effective copy is critical to success in marketing. Good marketing copy not only helps you build that trust with your audience, it also has a direct effect on your bottom line. Good marketing copy is not solely...
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