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Surprising Facts About Independence Day You Probably Didn’t Know

Surprising Facts About Independence Day You Probably Didn’t Know

by Tom Pelon | Jul 3, 2025 | News, Digital Marketing Blog

America’s birthday is here again – it’s time to break out the hot dogs, fire up the grill, and get ready for some spectacular fireworks! While you’re gearing up for your Independence Day celebrations, let’s kick off the festivities with some...
Building Your Brand’s Visual Identity

Building Your Brand’s Visual Identity

by Christina Hogan | Jun 26, 2025 | Brand Identity, Digital Marketing Blog, Graphic Design

Your brand’s visual identity isn’t just about looking good – it’s about making a lasting impression so you can stand out in a busy marketplace. It’s how your story comes to life and resonates with your audience. But how do you create a powerful visual identity that...
How Customer Engagement is Critical for Local Businesses

How Customer Engagement is Critical for Local Businesses

by Tom Pelon | Jun 19, 2025 | Brand Identity, Digital Marketing Blog, Reputation Management

Have you thought about your business’s customer engagement strategy lately? For local businesses, connecting with your community on a deeper level is a big part of staying competitive and building the kind of meaningful relationships that set your brand apart. Whether...
6 Best Practices to Elevate Your Business’s On-Hold Message

6 Best Practices to Elevate Your Business’s On-Hold Message

by Eric La Fuente | Jun 12, 2025 | Message On Hold, Digital Marketing Blog

What happens when your customers call, and they’re put on hold, is more important than you may think. For some people, it’s a make-or-break moment. Will they stay on the line? Will they hang up? A well-crafted on-hold message can swing the odds in your favor – done...
How to Increase Brand Awareness for Your Local Business

How to Increase Brand Awareness for Your Local Business

by Tom Pelon | Jun 5, 2025 | Brand Identity, Digital Marketing Blog

One of the first steps to getting customers in the door is letting them know that you exist in the first place. This is what brand awareness is all about. Whether you’re running a cozy café, a busy salon, or a boutique retail shop, getting people to recognize,...
7 Essential Ways to Make Your Website Mobile-Friendly

7 Essential Ways to Make Your Website Mobile-Friendly

by Christina Hogan | May 29, 2025 | Web Design, Digital Marketing Blog, Search Engine Optimization

Imagine this: A potential customer finds your website, clicks the link, and lands on… a jumbled, hard-to-navigate page that wasn’t designed for their smartphone. Disappointed, they just close the tab and move on to your competitor’s site. Ouch. With mobile devices now...
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