by Karen Martin | Dec 15, 2022 | Digital Marketing Blog, Social Media
Did you know that 74% of social media users make purchasing decisions from what they see on their feeds? Whether that’s on their timelines, stories, or reels, that’s a lot of people who now use social media to guide their purchasing decisions. But wait, you say,...
by Karen Martin | May 5, 2022 | Digital Marketing Blog, Social Media
It’s been a month and a half since Facebook expanded their new advanced security feature, Facebook Protect. Originally rolled out to shield accounts Facebook deemed vulnerable to hackers (think activists, journalists, and government officials), Facebook expanded their...
by Karen Martin | Feb 22, 2022 | Digital Marketing Blog, News, Social Media
If you’re trying to build an audience on Facebook, chances are, you have (or need) a business page. We’re guessing you already have one. If you manage your own Facebook business page, you may have logged in recently and noticed a few things were different. As you...
by Karen Martin | Dec 9, 2021 | Content Marketing, Digital Marketing Blog, Search Engine Optimization, Social Media
Even during regular times, social media can be a bear to navigate. What worked last week might not reach the same engagement this time around. And while that goes without saying for all forms of content marketing, social media is a different animal because it requires...