by Tom Pelon | Nov 12, 2020 | Content Marketing, Digital Advertising, Digital Marketing Blog, Pay Per Click
If 2020 has taught us anything, it’s that digital marketing is more important now than ever. From the COVID-19 pandemic to natural disasters, we have all seen the benefits of communicating virtually. We recognize that there is a growing need for remote communication...
by Tom Pelon | Nov 5, 2020 | Content Marketing, Digital Marketing Blog
Content marketing is used not only to improve your bottom line, but also to gain trust with your target audience. It is simply another way for you to demonstrate your willingness to solve their problem. While this may sound as simple as throwing together a quick blog...
by Tom Pelon | Oct 29, 2020 | Content Marketing, Digital Marketing Blog
While some may believe that email marketing is becoming a thing of the past, it is still very much a critical part of any successful marketing strategy. Social media is indeed a great way to expand your reach and experiment with new marketing tactics. However, once...
by Tom Pelon | Oct 22, 2020 | Content Marketing, Digital Marketing Blog
Targeted landing pages play a vital role in any content marketing strategy. These pages are designed for very specific buyer personas which, when done correctly, can boost organic traffic and increase conversions from your paid traffic. Targeted landing pages zoom in...
by Tom Pelon | Oct 15, 2020 | Digital Marketing Blog, Message On Hold
‘Tis the season for holiday prep, and your on-hold messaging should not be excluded from the festivities. Tailoring your messages on-hold to the season is the perfect way to boost sales and attract new customers as they get into the holiday spirit. Consumers love to...