by Tom Pelon | Sep 3, 2020 | Digital Marketing Blog, Search Engine Optimization, Social Media
Social media’s impact on SEO has been a long-standing debate in the digital marketing industry. While several studies have shown that social media does not directly impact your search engine ranking, it does indeed have an indirect influence on your rank. Here are...
by Tom Pelon | Aug 27, 2020 | Content Marketing, Digital Marketing Blog
Regardless of the type of business or website you have, effective copy is critical to success in marketing. Good marketing copy not only helps you build that trust with your audience, it also has a direct effect on your bottom line. Good marketing copy is not solely...
by Tom Pelon | Aug 20, 2020 | Digital Marketing Blog, Search Engine Optimization
If you think focusing on SEO is a total waste of time, you have been seriously misinformed. A solid SEO strategy is still quite relevant today, and as a matter of fact, is more important now than ever. It is actually a key player in an effective digital marketing...
by Tom Pelon | Aug 13, 2020 | Content Marketing, Digital Marketing Blog, Pay Per Click, Search Engine Optimization, Social Media
You have a beautiful professionally designed website that showcases all your products and services. However, your target audience never even makes it to that point. Many businesses struggle with driving traffic to their website. However, your website traffic can be a...
by Tom Pelon | Jun 25, 2020 | Content Marketing, Digital Advertising, Digital Marketing Blog, Message On Hold, Social Media, Telecommunications, Web Design
Change is inevitable, but when it comes to your business, any changes that take place need to be openly communicated to employees and customers. Proactive communication plays a very important role in customer service, and is an aspect that can make or break your...