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Web content for beginners

by Rachel Montgomery | Oct 14, 2021 | Content Marketing, Digital Marketing Blog

You already know your business needs a website, but how do you attract customers to your website and keep them coming back for more? Short answer: write engaging, thought-provoking, and informative content. “Content is king” isn’t just a saying. Your content lets your...

Why Is Website Maintenance Important?

by Roy Pattillo | Sep 9, 2021 | Content Marketing, Digital Marketing Blog, Web Design

We all understand the value of having a well-organized website. However, simply having the site up and operating is not sufficient enough. It’s critical to keep your site updated and maintained on a regular basis if you want it to perform at its best. Websites...
Why Is Web Design and Content Marketing Important?

Why Is Web Design and Content Marketing Important?

by Karen Martin | Aug 18, 2021 | Content Marketing, Digital Marketing Blog, Web Design

Website design and content marketing complement one another. Your message will not engage your audience and will not bring in new business if one is powerful and the other is poor. Here’s how to make your website design and content marketing coherent, as well as...
Key Benefits of Social Media for Your Business

Key Benefits of Social Media for Your Business

by Karen Martin | Aug 11, 2021 | Brand Identity, Content Marketing, Digital Marketing Blog, Social Media

There are so many advantages of social marketing for nearly every business. With more than 4.2 billion worldwide active social media users, you are missing out on a quick, low-cost, and effective way to reach your customers if you have not implemented at least one...
Why Is Email Marketing So Important for Your Business?

Why Is Email Marketing So Important for Your Business?

by Karen Martin | Jun 10, 2021 | Content Marketing, Digital Marketing Blog, Social Media

Email has been around nearly as long as the internet. Many new marketers are surprised that it is still as effective as it used to be. It is an excellent way of connecting with and engages customers in order to boost sales. In addition, emails can be tailored to the...

What is Content Marketing and How Does it Impact Your Business?

by Rachel Montgomery | Jan 7, 2021 | Content Marketing, Digital Marketing Blog

Content marketing is the process of creating customer-driven content that is both useful and relevant to your brand. This is another method used to communicate with your target audience without necessarily selling them something. The content produced as part of your...
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