“The more things change, the more they stay the same.” While it’s true that online marketing is evolving quickly, certain truths don’t change. For example: Social media marketing has proven to be a powerful method for getting the word out about your business. 77% of...
As 2023 draws to a close, now is the perfect time to think about how to build your brand’s success in 2024. That’s right, it’s time for New Year’s business resolutions. 2024 doesn’t have to be just another year. With some simple yet meaningful business...
(5-minute read) As a business owner, you face many kinds of threats to your success. Cybercriminals, hackers, and other malicious actors are all looking for ways to take advantage of you and your business. One of the more popular methods is called “phishing.” Let’s...
(3-minute read) Fish! Fresh fiiiiish! For as long as there’s been local business, there’s been a need to get the word out. Back in Ancient Rome, graffiti was a common way to advertise. Nearly any wall (and even some large rocks) could become a billboard – ads were...
Ah, social media. The land of endless scrolling. And cat photos. But there’s more to it than that. Social media can also be a powerful force in local marketing. Today, we’re going to take a look at how Facebook Group pages in particular can be an effective tool for...
An old kingdom falls. A new one rises. Does this shiny new kingdom have what it takes to withstand the trials ahead? Will it succeed where its predecessor failed – or is it doomed to repeat the cycle of destruction? Yeah, speaking of Twitter (the drama gift that keeps...
