by Roy Pattillo | Feb 8, 2018 | Digital Marketing Blog, Reputation Management
Having a good reputation is very important for all organizations. This is especially true in the digital world in which competition is at an all-time high. For those that are looking to improve their reputation, one of the best things that they could do would be to...
by Roy Pattillo | Jan 18, 2018 | Digital Marketing Blog, Pay Per Click
Click-through rate is one of the most overrated metrics in digital marketing. That doesn’t have to be the case, but some marketers evaluate their PPC campaigns solely in terms of this one metric. Here’s how you can break away from this mentality and create...
by Roy Pattillo | Jan 11, 2018 | Digital Marketing Blog, Web Design
Responsive website design is great for making your site content mobile-friendly. But there’s a lot more to be said about it than just its functionality and aesthetics. In this blog, we’ll explain how it can provide a boost to your whole marketing campaign....
by Roy Pattillo | Jan 4, 2018 | Digital Marketing Blog, Local Search Optimization, Social Media
Customer referrals play an integral role in local search marketing. Not only do they create new sales opportunities, but they also help build your brand. In this blog, we’ll go over a few benefits of customer referrals in a local search optimization context. Get...
by Karen Martin | Dec 28, 2017 | Digital Marketing Blog, Social Media
While the internet can help you reach potential consumers from around the world, most small businesses rely on local or hyper-local customers. So, while general information about social media and content marketing is useful, all the web traffic in the world has little...
by Roy Pattillo | Dec 21, 2017 | Digital Marketing Blog, Web Design
Having an online presence is very important for your business. If you do not have a website you are missing out on a large audience of potential customers. A website is your online storefront that is the representation of your business. It should be a place where...
