by Karen Martin | Jun 6, 2024 | Social Media, Digital Marketing Blog, News
We’ve discussed the importance of social media to the success of modern businesses before – but there’s another dimension to consider: the dominance of major corporations in social media, which can make things tough on local businesses. Standing out from the...
by Eric La Fuente | May 30, 2024 | Digital Marketing Blog, News
In the last year or so, artificial intelligence (AI) has become a big deal. It’s fundamentally transforming numerous industries at an unprecedented pace – probably faster than any innovation since the internet itself. And its impact is about to get bigger. Microsoft...
by Karen Martin | May 2, 2024 | Social Media, Digital Marketing Blog, News, Reputation Management
Boeing. Twitter. Bud Light. Any company, no matter how big or small, can run headlong into a storm of scandal, bad press, and public outrage. Nowadays, a single social media post can turn into a wildfire that engulfs a brand’s reputation throughout the community...
by Eric La Fuente | Apr 11, 2024 | Content Marketing, Digital Marketing Blog, News, Search Engine Optimization
In the world of search engine optimization (SEO) where “Content is King,” artificial intelligence (AI) has opened the doors to a whole lot more content. In many ways, that’s been a good thing. It’s allowed businesses to complete tasks more quickly and efficiently....
by Eric La Fuente | Apr 4, 2024 | Telecommunications, Digital Marketing Blog, News
One of the toughest parts of running a business is recruiting great employees. Another tough part? Once you’ve got a great employee, you want to keep them. That can be challenging these days, especially when it comes to younger workers. Employee retention is a...
by Tom Pelon | Mar 28, 2024 | Digital Marketing Blog, News
With inflation on the rise, everyone’s feeling the pinch. From customers to local businesses, it seems everyone’s facing some tough choices in order to meet the higher costs. It’s the kind of economic situation that leaves many business owners feeling like...
