It’s a complicated effort to create a great website that appeals to customers and is well-liked by search engines. Many webmasters will invest a significant amount of time optimizing their websites for search engine optimization (SEO) and improving the user...
Website design and content marketing complement one another. Your message will not engage your audience and will not bring in new business if one is powerful and the other is poor. Here’s how to make your website design and content marketing coherent, as well as...
Each page of your company’s website is essential however, there are a few pages that are crucial to its success – the home, about us, and contact pages. When considering how to optimize these pages, keep two things in mind: what does the target audience expect from...
Can’t seem to retain visitors once they land on your website? Getting them to visit your website is only half the battle; the other half is keeping them there. There are dozens of possible reasons why your homepage may be luring customers away, some of the most...
Wouldn’t it be great if you could launch a website and never have to touch it again? Unfortunately, websites don’t run on autopilot (not successful ones, at least). They require regular updates in terms of both software and content. Encourages Search...
It’s estimated that more than half of all small businesses have a website. Unfortunately, though, many of these websites are not properly optimized to their fullest potential. Search engines will have a difficult time providing users your website in search...
