by Christina Hogan | Jul 18, 2024 | Web Design, Brand Identity, Digital Marketing Blog
Your business website is often the first interaction customers have with your brand. And good web design can help your brand make an excellent first impression. But, on the flipside, bad design can drive many of your visitors away before they even get to know what...
by Roy Pattillo | Jul 11, 2024 | Local Search Optimization, Digital Marketing Blog, Search Engine Optimization, Social Media, Web Design
Your website is up and running. It’s out there in the digital world, drumming up business. Or is it? It could be. I mean, hopefully it is. But how do you know? This is where a website analysis of your SEO (search engine optimization) performance comes into play. By...
by Tom Pelon | Jul 4, 2024 | Digital Marketing Blog, News
Fireworks. Barbecues. Family get-togethers. Happy Fourth of July!!! – it’s time to pull out all the stops to celebrate the United States of America’s 248th birthday! To help kick things off, here are 5 fun facts you may not know about Independence Day. The...
by Tom Pelon | Jun 20, 2024 | Brand Identity, Digital Advertising, Digital Marketing Blog, E-Commerce, Search Engine Optimization, Social Media
Starbucks. Airbnb. IKEA. They didn’t become major brands thanks to luck. Though there are many different roads to success, there’s one thing these (and other wildly successful) companies have in common – strong brand identity. If you’re aiming to stand out from the...
by Jane Foster | Jun 13, 2024 | Reputation Management, Digital Marketing Blog, Social Media
In the business world, where customer engagement is so important, Google’s decision to phase out the “Chat” and “Call History” features in Google Business Profile (GBP) has left some entrepreneurs reeling. These features have been key for...
by Karen Martin | Jun 6, 2024 | Social Media, Digital Marketing Blog, News
We’ve discussed the importance of social media to the success of modern businesses before – but there’s another dimension to consider: the dominance of major corporations in social media, which can make things tough on local businesses. Standing out from the...