by Eric La Fuente | May 30, 2024 | Digital Marketing Blog, News
In the last year or so, artificial intelligence (AI) has become a big deal. It’s fundamentally transforming numerous industries at an unprecedented pace – probably faster than any innovation since the internet itself. And its impact is about to get bigger. Microsoft...
by Jane Foster | May 23, 2024 | Reputation Management, Digital Marketing Blog
These days, everyone’s online, which makes reputations more important than ever. Have you considered how this impacts not just you, but your business too? Your brand’s reputation can be its greatest asset or its biggest liability. The rise of social media and online...
by Eric La Fuente | May 16, 2024 | Digital Marketing Blog, E-Commerce, Local Search Optimization, Reputation Management, Search Engine Optimization, Web Design
These days, everything is digital. Especially the marketplace. Expanding your brick-and-mortar storefront into the online world by creating an online presence has now become an essential part of growing your business, even at the local level. Taking an active role in...
by Tom Pelon | May 9, 2024 | Digital Marketing Blog, E-Commerce, Local Search Optimization, Search Engine Optimization
There’s a special path that every customer takes. First, there’s curiosity. An awareness of something they desire. Their interest is sparked by fascinating landmarks drawing them deeper into the journey. As they continue, the road becomes clearer, and the destination...
by Karen Martin | May 2, 2024 | Social Media, Digital Marketing Blog, News, Reputation Management
Boeing. Twitter. Bud Light. Any company, no matter how big or small, can run headlong into a storm of scandal, bad press, and public outrage. Nowadays, a single social media post can turn into a wildfire that engulfs a brand’s reputation throughout the community...
by Roy Pattillo | Apr 25, 2024 | Brand Identity, Digital Marketing Blog, E-Commerce, Search Engine Optimization, Web Design
Local businesses are the cornerstone of the community, offering indispensable services. That’s why it’s so important that their websites are well-maintained and up-to-date. After all, just like a physical store, your website can make a powerful first impression. And...