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Digital Marketing is More Important Now Than Ever, and Here’s Why…

by Rachel Montgomery | Nov 12, 2020 | Content Marketing, Digital Advertising, Digital Marketing Blog, Pay Per Click

If 2020 has taught us anything, it’s that digital marketing is more important now than ever. From the COVID-19 pandemic to natural disasters, we have all seen the benefits of communicating virtually. We recognize that there is a growing need for remote communication...

6 Genius Ways to Boost Traffic to Your Website

by Rachel Montgomery | Aug 13, 2020 | Content Marketing, Digital Marketing Blog, Pay Per Click, Search Engine Optimization, Social Media

You have a beautiful professionally designed website that showcases all your products and services. However, your target audience never even makes it to that point. Many businesses struggle with driving traffic to their website.  However, your website traffic can be a...

3 Reasons Online Advertising is Vital During COVID-19

by Rachel Montgomery | May 28, 2020 | Digital Marketing Blog, Pay Per Click

It’s not a secret that more the world is moving online. And there’s no question that it’s fundamentally changing the way you need to do business. But most importantly, now is a great time to advertise online. Here are three reasons why you need to be...

5 Pay Per Click (PPC) Best Practices to Increase Conversions

by Roy Pattillo | Mar 19, 2020 | Digital Marketing Blog, Pay Per Click

Did you know that in 2017, more than 7 million advertisers invested a whopping 10.01 billion into Pay Per Click ads (PPC)? Also, more than three-quarters -79% of marketers affirm that PPC is beneficial for enterprises. These statistics show the importance of PPC in...

Pay Per Click Marketing: Innovating Your Business

by Roy Pattillo | Feb 13, 2020 | Digital Marketing Blog, Pay Per Click

Pay per click is one of the most sought out marketing channels by advertisers’ selling their products and services online. Ideally, it’s a channel where sophisticated search engine modules are used to boost the number of clicks on your website. You can...

Analyzing Your Low ROI in your PPC campaigns

by Roy Pattillo | Jul 4, 2019 | Digital Marketing Blog, Pay Per Click

Are you one of the many people that have tried Google search advertising, and felt you were throwing money away?  If so, did you do any analysis to determine why your Pay-Per-Click campaign didn’t perform well? Keep in mind, businesses using PPC usually achieve good...
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