The positive and negative effects of social media on businesses are enormous. Whether you are a startup or a small business, an online store or a large corporation, social media is essential to your marketing plan. Social media platforms help you connect with...
When it comes to designing such a crucial aspect of your company’s brand identity, you want to put your best foot forward and produce something that people will remember. But exactly how do you go about doing that? Your logo is the most critical design element when it...
Brand Identity is a visual component of a company or business. Each brand identity element is a building block for the brand’s foundation. For more information on what brand identity is read our latest blog here. There are a couple of misunderstood steps that...
Whether you are starting a new business or rebranding your existing business, you may have come across the term brand identity. Brand identity is the core element to any successful company or business, in fact, it’s the face of your company. It’s the message that is...
It’s estimated that more than half of all small businesses have a website. Unfortunately, though, many of these websites are not properly optimized to their fullest potential. Search engines will have a difficult time providing users your website in search...
The holiday season presents a massive opportunity to boost sales and reach new customers as consumers across the nation prepare for gift-giving and seasonal special offers. With effective marketing and the proper strategy, you can take your business to new heights...
