by Tom Pelon | Oct 21, 2021 | Digital Marketing Blog, Message On Hold
While the holidays aren’t here (yet), tis the season to roll out holiday marketing campaigns. As November and December loom closer, your customers are making their lists and checking them twice to finalize what they need to do as the holidays approach. You already...
by Tom Pelon | Oct 14, 2021 | Content Marketing, Digital Marketing Blog
You already know your business needs a website, but how do you attract customers to your website and keep them coming back for more? Short answer: write engaging, thought-provoking, and informative content. “Content is king” isn’t just a saying. Your content lets your...
by Roy Pattillo | Oct 7, 2021 | Digital Marketing Blog, Pay Per Click
What is pay-per-click (PPC) marketing, and how does it work? Pay-per-click (PPC) marketing is a form of internet advertising that allows you to obtain clicks to your site rather than “earning” them organically. Those sponsored ads you see at the top of...
by Christina Hogan | Sep 30, 2021 | Digital Marketing Blog, Web Design
The usability and usefulness, not the visual design, determine whether or not a website succeeds. User-centric design has become a standard approach for successful and profit-oriented web design since the page’s only user is the one who activates the mouse, so...
by Jane Foster | Sep 23, 2021 | Digital Marketing Blog, Search Engine Optimization
Local SEO is a form of search engine optimization (SEO) that aids your business in becoming more apparent in Google’s local search results. This can help any business with a physical address or which serves a particular region. If you search Google for any...
by Tom Pelon | Sep 16, 2021 | Digital Marketing Blog, Message On Hold
Did you know that 81% of consumers are dissatisfied being bound to a phone or computer when they require customer service? Now, imagine their annoyance if they’re put on hold and forced to listen to silence, antiquated messages, or crackly radio. In the end,...