Back-to-school is here, and so are Halloween decorations. In some corners of commerce, you can already hear holiday songs on the speakers and see the candy-cane ribbons on the storefront. Before you know it, the holiday season will have crept up on you. As a business...
Even during regular times, social media can be a bear to navigate. What worked last week might not reach the same engagement this time around. And while that goes without saying for all forms of content marketing, social media is a different animal because it requires...
Thanksgiving’s coming, and all everyone is talking about is food, food, food. And while locally sourced is increasingly trending on Turkey Day, it’s not the only “local” trend you should be thinking about this year. Local search optimization, or local SEO, can target...
The holidays are a critical time for sales. You already know that reminding your customer base about sales and specials is one of the best ways to reach new customers and keep in touch with your existing client base. Even if you’ve already rolled out a campaign on...
Spooky season is almost over, so it’s past time to start rolling out your holiday campaigns and bringing your products and services even more into the forefront of your customers’ minds. As the holidays approach, there’s nothing more chilling than feeling like you’re...